MartinArts
Brand Identity / Visual Systems
We developed the rebrand and unified visual identity system for MartinArts, the parent organization connecting The Arts Council and The Arts Foundation of Martin County. The project addressed longstanding inconsistencies between the two entities by establishing a cohesive public-facing brand while allowing each organization to maintain independent functionality.
The visual identity system included logo design, color systems, custom pattern development, and the implementation of consistent visual standards across print and digital communications. We also designed a wide range of supporting collateral and marketing materials to help create a recognizable and cohesive presence across all brand touchpoints. Inspired in part by the region’s art deco history, we created an identity that balances a clean, contemporary aesthetic with approachable community-focused branding.